As we all know, EMC acquired VMware quite some time ago, and owns a large chunk of VMware to this day. The obvious reason that EMC values VMware is that the deployment of VMware vSphere in large accounts drives the need for and the purchase of large amounts of high end storage. This is very good for EMC, but it is a bit of a problem for VMware. The reason that it is a bit of a problem for VMware is that in many virtualization projects, acquiring the required storage accounts for over 50% of the cost of the entire project. Up until now there has not been a heck of a lot that you could do about this – you just had to live with it.