Data in the Cloud: Does Information want to be Free?

At a dinner party recently, I was asked “does information want to be free?” This question is based on information that exists within the cloud today or tomorrow: Data in the Cloud. It is an interesting question with a fairly ready answer. Information is Power, it is people not information that controls information. Granted we have a massive abundance of information within the cloud today, is it trying to be free, or are people trying to make it free to everyone? In addition, is all this information even true or accurate?